Speaker
Speaker
Mr. Alex Jenkins
Director of PR & Communications The Hong Kong Golf Club
Alex has been with the Hong Kong Golf Club since 2019 and has overseen communication and PR-related activities for numerous large-scale international tournaments, including the Hong Kong Open, Hong Kong’s oldest professional sporting event, the World City Championship, the Aramco Team Series and, most recently, LIV Golf Hong Kong. Responsible for all external and internal Club communications as well as heading up the Club’s community relations programme, Alex previously worked in Cathay Pacific’s Corporate Affairs department.
Speaking at
Wed 23 Oct
2:05 PM — 2:45 PM (GMT+08:00) Beijing, Chongqing, Hong Kong, Urumqi
Afternoon Breakout – IDEATE 1b: Culture, Sports and Tourism – Elevating Hong Kong: Strategic Initiatives for Sports Tourism & Mega Events
Despite its potential, HK struggles to attract large scale sporting events. Is this due to gaps in infrastructure, a lack of strategic initiatives or other factors?
In this session, industry leaders will address the pressing challenges facing sports tourism in the city, delving into the economic benefits of mega events and the urgent need for collaboration between the tourism and sports sectors.
Discover innovative strategies to revitalize Hong Kong's sports landscape and position the city as a premier destination for sports tourism.